My role: UI/UX Design, Prototyping & Front-End Development
UNISIG recognized the rising demand of its customers for a website that works well across devices. Working closely with project managers and key stakeholders, I created a consistent, responsive representation of the UNISIG brand through a custom developed Wordpress website.
Requirements
Engagement
Product request
Insights
Objectives
Support the free insert promotion as part of a global product launch.
Selection logic based on qualifying questions.
Capture intelligence on user flow.
Gain insight into user behavior and journey throughout the campaign.
Deliver a seamless mobile experience for customers.
Product
The new, fully responsive site carries a clean design that provides clarity, large and beautiful machine photos and unwavering consistency across the pages.